Commercial Fit-out & Shopfitting


Your retail store is more than a place to house and display goods; it is a reflection of your brand.

Mulberry understands the importance of brand image and maintaining a consistent theme across all aspects of your business. From product types and packaging, through to staff uniforms and promotional material, your brand is at the forefront of everything you do.

When it comes to designing your commercial fit out, the same principles apply.

Your retail store should reflect and enhance your brand. It should draw customers in, give them a feel for what your business is about, and effectively promote your products via carefully thought-out displays.

When it comes to commercial Fit-outs &  shopfitting, there is no one-size-fits all approach. Every business is different; every brand unique. Mulberry takes the time to gain an in-depth understanding of your brand, your products and what you wish to achieve via your new shop fit out.

If you are searching for Sydney shopfitters that actively seek to understand your brand and deliver a bespoke result, look no further than the experienced team at Mulberry.

Our work to date

To date, Mulberry has worked on a broad range of different commercial fit outs in Sydney. From the sleek, modern and highly functional interior of convenience shops, through to the urban-cool designs of clothing stores, we are able to apply our expansive skill set to a wide range of different projects.

Glue Store, Miranda

First opening in the late 90s, Glue Store has put a lot of time and energy into developing their brand in recent times – with great success. Influenced by youth culture and street wear trends, the company has certainly made a mark on the fashion landscape.

Our fit out of the Glue Store in Miranda reflected this; creating a pared-back yet trendy feel was of the utmost importance for this project. Forget run-of-the-mill modern interior trends; our project was about creating a space that attracted the skaters, surfers and all-round cool kids of the 21st century.

Glue Store was about recreating the brand’s uber-cool vibe – all while ensuring their products were effectively displayed.

Sportscraft, QVB

Foundered in 1914, Sportscraft is considered to be one of Australia’s most trusted fashion and lifestyle brands. As a company built on high quality, on-trend products, Sportscraft prides itself on a brand image that has been carefully developed over many decades.

With a brand image held firmly in place, Sportscraft had a very strong perception of the type of commercial fit out required. Our job as expert shopfitters was to bring this vision to life; we combined elements of functionality with the desire to maintain brand image, resulting in a retail fit out that met the exacting needs of this client.

Fast & Ezy Convenience, North Ryde

When it comes to convenience stores, it’s all in the name.

Our fit out for Fast & Ezy Convenience was less about brand awareness and more about creating a clean, modern design that made best use of the available space. A large part of this fit out involved ensuring there was ample room for all products, and the correct type of shelving in accordance with product types.

As you can see by the photos, we were able to create a space that effectively housed and displayed all products, whilst also leaving room for customers.

Jade & Belle, Darling Harbour

As a brand that positions itself at the height of women’s fashion, Jade & Belle is about delivering edgy, feminine style.

The store fit out needed to reflect this; it had to evoke the feeling of luxury whilst also maintaining a hint of cutting-edge, urban-cool vibe. We created a unique fit out – including bespoke cupboards and draws – ensuring the Jade & Belle brand was accurately represented.

Some more recent projects that we have worked on in the fit-out & shop fitting are:

  • Stocklands Shopping Centre, Wetherill Park – Upgrade
  • My House, Wetherill Park – New store opened in the centre and we installed joinery along with custom display racks
  • Urbanista, Smeaton Grange (Petrol Station Fitout) – We carried out the external & internal recycled timber wall panelling along with internal joinery & fittings and fixtures
  • Barafina Tapas, Sydney – We carried out a complete new look Make over to the place in 4days starting at 12am on a Friday and delivering the finished product on time for business on the Wednesday Morning.
  • The Star Casino, Pyrmont – Level 6-12 Hotel Upgrade – Install of new joinery & remodelling of existing rooms

Get in touch with Sydney’s expert shopfitters

Mulberry understands businesses. We understand the importance of developing and maintaining a strong brand image across all facets of a business – and we also understand the importance of minimising downtime.

We work to your schedule – even if it means working out of hours – to keep you in business and/or minimise downtime wherever possible. If you require a company that offers shopfitting in Sydney, don’t hesitate to get in touch with our team today.